HuntsPip
A TradingView indicator library that turned into a subscription business.
Client
HuntsPip
Industry
Fintech / Trading
Year
2025 · Remote
Services
- Product Strategy
- Web Design
- Next.js Development
- Subscriptions & Billing
- Pine Script

[ Overview ]
HuntsPip sells access to a suite of TradingView indicators written in Pine Script. They needed more than a landing page: a product library gated behind a subscription, invite flows into private TradingView scripts, and a checkout that would not lose people between "interested" and "paid".
[ By the numbers ]
250+
Paying subscribers
1
Platform for site, library and billing
<1s
Library page load on 4G
2025
Launched and still growing
01
The challenge
Indicator sellers usually live in Discord and Telegram, with payments in DMs and access handled by hand. That does not scale past a few dozen customers, and it looks like a hobby to the traders who are willing to pay.
HuntsPip needed a home that made the product feel like software: clear positioning, a browsable library, and a subscription that switches access on and off automatically.

02
The approach
We started with the library, not the homepage. Every indicator got a card, a chart preview, a plain-English explanation of what it flags, and the timeframes it is built for. The homepage then became a funnel into that library rather than a wall of promises.
The brand leans into the black, red, and green of a trading terminal, with a tactile 3D grid hero that reads as "precision instrument" instead of "get rich quick".

03
The build
Next.js on the front, Clerk for accounts, Stripe for recurring billing, PostgreSQL for entitlements. When a subscription goes active, the member gets their TradingView access; when it lapses, it is revoked without anyone touching a spreadsheet.
The Pine Script indicators themselves were built and versioned alongside the site, so documentation and the scripts never drift apart.


A library that sells itself
Each indicator page is a mini landing page: what it detects, how to read the signals, which markets it suits, and a live chart preview. Subscribers unlock everything with one plan.
[ Screens ]
HuntsPip, page by page
[ Outcome ]
What changed
- 01
Grew to 250+ paying subscribers within the first months of launch.
- 02
Access management went from manual DMs to fully automated entitlements.
- 03
One codebase now runs marketing, library, accounts, and billing.
Stack
- Next.js
- TypeScript
- Clerk
- Stripe
- PostgreSQL
- Pine Script
- Vercel
Deliverables
- Product positioning
- Design system
- Marketing site
- Member library
- Subscription billing
- Indicator suite
We went from selling in DMs to running a real product. The library does the convincing now.
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