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HuntsPip

A TradingView indicator library that turned into a subscription business.

Client

HuntsPip

Industry

Fintech / Trading

Year

2025 · Remote

Services

  • Product Strategy
  • Web Design
  • Next.js Development
  • Subscriptions & Billing
  • Pine Script
HuntsPip homepage in a floating browser window

[ Overview ]

HuntsPip sells access to a suite of TradingView indicators written in Pine Script. They needed more than a landing page: a product library gated behind a subscription, invite flows into private TradingView scripts, and a checkout that would not lose people between "interested" and "paid".

[ By the numbers ]

250+

Paying subscribers

1

Platform for site, library and billing

<1s

Library page load on 4G

2025

Launched and still growing

01

The challenge

Indicator sellers usually live in Discord and Telegram, with payments in DMs and access handled by hand. That does not scale past a few dozen customers, and it looks like a hobby to the traders who are willing to pay.

HuntsPip needed a home that made the product feel like software: clear positioning, a browsable library, and a subscription that switches access on and off automatically.

HuntsPip hero with the "Get access to invisible insights" headline

02

The approach

We started with the library, not the homepage. Every indicator got a card, a chart preview, a plain-English explanation of what it flags, and the timeframes it is built for. The homepage then became a funnel into that library rather than a wall of promises.

The brand leans into the black, red, and green of a trading terminal, with a tactile 3D grid hero that reads as "precision instrument" instead of "get rich quick".

HuntsPip indicator library grid

03

The build

Next.js on the front, Clerk for accounts, Stripe for recurring billing, PostgreSQL for entitlements. When a subscription goes active, the member gets their TradingView access; when it lapses, it is revoked without anyone touching a spreadsheet.

The Pine Script indicators themselves were built and versioned alongside the site, so documentation and the scripts never drift apart.

Candlestick chart projected across a dark room
HuntsPip on a laptop screen edge in low light

A library that sells itself

Each indicator page is a mini landing page: what it detects, how to read the signals, which markets it suits, and a live chart preview. Subscribers unlock everything with one plan.

[ Screens ]

HuntsPip, page by page

HuntsPip landing page
01. HuntsPip landing page
HuntsPip indicator library
02. HuntsPip indicator library
HuntsPip features section
03. HuntsPip features section
HuntsPip documentation
04. HuntsPip documentation
HuntsPip library on a tablet flat-lay
05. HuntsPip library on a tablet flat-lay
HuntsPip on mobile
06. HuntsPip on mobile

[ Outcome ]

What changed

  1. 01

    Grew to 250+ paying subscribers within the first months of launch.

  2. 02

    Access management went from manual DMs to fully automated entitlements.

  3. 03

    One codebase now runs marketing, library, accounts, and billing.

Stack

  • Next.js
  • TypeScript
  • Clerk
  • Stripe
  • PostgreSQL
  • Pine Script
  • Vercel

Deliverables

  • Product positioning
  • Design system
  • Marketing site
  • Member library
  • Subscription billing
  • Indicator suite
We went from selling in DMs to running a real product. The library does the convincing now.
HuntsPipCo-founders

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